Search Engine Marketing - PPC Campaign Management
4:25 AM Posted by SEO Prodigy
Google Adwords Pay-Per-Click (PPC) Campaign Management for your business
I offer Pay-Per-Click (PPC) Management and flat fee paid search listings that are a powerful Internet marketing tool designed for businesses that wish to maximize control over their PPC campaigns. I closely monitor your ad campaign performance on the major search engines and will then supply you with the statistics you need to understand how your PPC strategy is performing.
Let me take the stress away by managing your Pay per click (PPC) campaign.
Give me a budget and I will make it work for you.
- Analyze key phrases: Determine the most effective terms based on traffic patterns and pricing.
- keyword selection: we help you choose the right keywords for your campaign
- Ad copy creative: we create compelling and effective PPC ads that lead to higher click through ratios
- CPA minimization: our ability to lower cost per acquisition with intelligent historical data analysis
- Campaign auditing
- Bidding Strategy: Budgeted total Google Ad-word expenditure. We find the best bid price and position for the keywords because #1 is not always the best. We monitor campaigns and adjust bids to be in line with your goals, and to avoid paying more than necessary.
- Coding: One customized targeted landing page: We send your prospects to ad-specific PPC landing page – not your home page. Ad-specific landing pages are a simple and vital step that many companies (including big brands) fail to realize – and a way for you to immediately increase your conversions.
- Geo Targeting: We target the ads to proximity to your office radius i.e. 60 mile radius.
- Campaign management and reporting
- Conversion analytics
As an Internet Marketing professionals I know how to research the best keyword phrase options for bidding, based on other bid levels, how often the terms are searched for, and more. I will take the time to test variations and monitor results for you, in order to ensure the best PPC campaign results.
Giving You Maximum Control over Your Internet Marketing
With the monthly statics I provide, you'll be able to see how much of the traffic volume to your website is being generated from your PPC campaign and how much is coming from Organic Search Engine Optimization. You'll also receive a detailed overview of how and where visitors are going and which pages are the most effective at attracting them.
These are two of the most valuable tools in search marketing. If you have a business, effective PPC Management can provide you with the information you need to make your website the most effective marketing tool you have.
Clients opting for this service discover that they obtain a better understanding on how well their search marketing campaign is working. Because they are better informed, they find it easier to make important large-scale decisions when refining their marketing efforts.
Whatever industry your search marketing strategy involves I have a PPC Management package to meet your needs.
SEARCH ENGINE MARKETING PRICING
With my Google Adwords advertising campaign expertise you maximize results by improving conversions.
1 month down payment equal to monthly campaign management fee is required.
Contact me today for pricing and more information!
Note:Search Engine Optimization and Search Engine Marketing are two separate services, and each is sold separately.
Search Engine Optimization (SEO) - A 6 Step Process for Website Optimization
10:47 PM Posted by SEO Prodigy
During the time I have been in the field of Search Engine Optimization (SEO) I’ve developed a 6 step process to help businesses obtain top rankings in the major search engines like Google, Yahoo! and Bing with my website marketing services.
The following is an outline of my 6 steps to website optimization:
Keyword Research
First of all, you’ll have to fashion a rich keyword portfolio of industry relevant keywords and keyword phrases that are searched on by potential customers. I usually begin this process with the client’s input on what their most important keywords are as well as the aspects of their business they want to put the most emphasis on, then I expand on that list by cross-checking those keywords against the search engines’ databases of actual keyword searches.
This allows me to target the keywords that will actually deliver targeted traffic and customers to your website.
Competitive Analysis
Next, I determine what my client’s top competitors are doing in regards to search engine optimization. I look at how many links they have, where their links are coming from and the keywords and key phrases they are optimizing their websites for. This gives me an in depth look in to what is working to achieve top results for my client’s keywords so I can improve on those strategies and move the site I’m optimizing above the client’s competitors in the search engines rankings.
Search Strategy Development
After carefully analyzing my client’s competition, I will then devise a strategy for improving their overall visibility in the major search engines. Then I present them with a step-by-step plan detailing what needs to be done in order for their site to achieve optimal results for their selected keywords.
Optimize Website Content
Based on the keyword research, I then make any adjustments necessary to their website to include central keyword and phrases in the correct places. This will allow their website to move up in the search engine rankings for the keywords they’ve selected. I also make any necessary recommendations for additional content or keyword-related topics I believe should be included on the website to increase its ability to attract additional keyword search traffic.
Link Building Campaign
Inbound links are a vital piece of the puzzle when you are trying to get your site to rank well in the search engines. I will recruit links to the client’s website from a variety of relevant sources. I also submit the website to the most appropriate categories in all the major web directories. Then I begin seeking out and identifying additional niche directories that are appropriate for the client’s website including local and industry-specific sites. Additional links can be obtained by submitting online press releases, writing articles and other sources.
It must be understood that link building is a fluid process that must be done continually to stay ahead of your competitors.
Monitoring and Adjusting
Each month I provide ranking reports to track the status of my client’s website in the search engines. I monitor their website traffic through analytics and pay close attention to where their traffic is coming from and which keywords people are using to find their site. With this information I am able to analyze exactly which keywords are the most effective in generating leads or sales and adjust my search engine optimization tactics to focus on the keywords that are the most productive.
Internet Marketing
10:41 PM Posted by SEO Prodigy
Internet marketing is a fast growing and easy way to establish your business presence on the web. I utilize well developed and time tested SEO and Inbound Marketing techniques to obtain high level rankings in the all the major search engines (Google, Yahoo and Bing).
As an online marketing professional, I have over 3 years of experience working in the internet marketing industry and a proven track record in a variety of industries such as law, medical, transmission repair, roofing, property management, commercial insurance, personal trainers and more.
I specialize in internet marketing for businesses. Regardless of the size, budget or goals of your company I will mold a marketing solution that's perfect for you. I will work closely with you to create a marketing plan that is both distinctive and professional. From traditional Search Engine Optimization and Pay per click advertising to social bookmarking, email marketing and promotional blogging, I continually enhance my online strategies and implement the latest techniques and best practices.
Experience the power of Internet Marketing!
I offer clients a wide variety of web marketing tools and programs to effectively market your business whether you already have a website that you want improved or you need one built to your specific needs South Coast Search Marketing will help you become a recognized leader in your industry!
The Benefits of Industry Specific Internet Marketing.
Internet marketing will help your business:
When developing a client’s website marketing plan I take into consideration your budget, current marketing position and goals. My experience in the internet marketing industry ensures you a successful specialty specific marketing plan.
